Tag Archives: Google

British footwear brand Dr Martens has launched a lawsuit against Chinese etailer Temu alleging trademark infringement on Google search.

John Lewis Partnership has agreed a five-year deal with Google Cloud to harness artificial intelligence (AI) and machine learning (ML) technology to drive efficiency.

Google has built a tool called Global Fibre Impact Explorer (GFIE) in partnership with Stella McCartney, The Textile Exchange and the World Wide Fund for Nature (WWF), to help fashion brands understand the environmental risk of their raw material sourcing.

As Google becomes the latest internet browser to phase out third-party cookies amid ongoing privacy concerns. These digital tracking tools have become critical for brands and retailers to target customers. Drapers explores how significant their disappearance could be for UK fashion.

Google will allow European retailers to list products on its shopping tab for free from mid-October.

Drapers' latest report helps brands and retailers set a course to recovery via innovation and business transformation, highlighting the latest technology that can help optimise performance and upgrade the customer experience.

High street chain Next was searched 82 million times on Google from May 2018 - April 19, making it the most searched brand in the UK. 

Google has partnered with luxury brand Stella McCartney and fashion innovation consultancy Current Global to develop a new supply chain tool.

The biggest online companies, such as Amazon and Google, will have to clearly explain how they rank the products on their platforms in search results to prevent unfair practices, under new European Union rules approved yesterday. 

UK retail search volumes grew by 9% year on year across all devices in the third quarter of 2017.