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Hurr COO: ‘Rental is no longer just a sustainability box-ticking exercise’
Digital Edition: Hurr COO: ‘Rental is no longer just a sustainability box-ticking exercise’
Lauren Roberts, chief operating officer of rental platform Hurr, which stocks more than 1,200 fashion brands and powers the rental capabilities of more than 100 fashion retail partners, including Yoox Net-A-Porter and Flannels, tells Drapers how rental can offer a commercial opportunity for fashion businesses…
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